Wednesday, April 16, 2014

Are We Destroying Our Own Right to Privacy?

Now it is not uncommon to see a prepubescent child being able to work a smartphone better than most adults. Kids grow with technology, thats why most of us can work a computer or something we were exposed to as a young-in, but struggle to work modern technology. For example, I bought a blender the other day.  When unraveling this extremely overpriced piece made from the hands of Chinese people, all that traveled through my head was, "All I gotta do is open plug it in annnnnd smoothies for days!!"
    Now I'm pursuing the treasure like I'm Indiana Jones, digging through endless amounts of styrofoam pellets....Finally! the blender! I had already spent the last 45 minutes of my life cutting and washing fruits and vegetables, and pretty much any thing that I thought would blend. I pull out what I believe to be is a blender.  Fancy gadgets, that really have no purpose to blend, Chrome Pinstripes with a touch screen. At this point I'm feeling like the God of Blending because of this magnificent piece I have just acquired. Now comes the easy part, turning it on and blending everything I see! But of course I will need to program the blender. After about 35 minutes and reading the instructions in 4 different languages I gave up. The blender has only become a side ordainment for my kitchen until the day my brother and nephew stopped by. "Oh this is cool!" I replied with "Don't touch that, its possessed by a ghost." his hand jerks back quickly. Now you're maybe thinking I am a jerk but  this kid will not stop touching everything. Boom! I turn my back and hear "Welcome to your new blender"... the thing that gets me most is still to this day i have no idea how to program it.

This story shows you that kids learn quick, especially in technology. Now with social media, and smartphones making it more accessable to connect, your privacy decreases. Every app a person says yes to location, looses a little bit of there freedom. Smartphones are still a new thing, So new we do not realize what they can actually do to us. The idea of being mobile use to be a thought, now it is a reality, a scary reality

Locations are now known, secrets are now told. New trends develop and we follow like sheep. Currently a big trending topic is the "Google Glass". Personally,  I believe the thought is cool, but the reality of seeing people wearing them....eshhh. Being able to record at any moment, directions from you're eyes,  is this trend of spending a ridiculous amount of money only happening because of the mobility? Yes, it would be nice to walk around with a computer on or in my head, but do I really wanna pay the cost? i'm the type of guy to buy a pair of sunglasses that last about a week. Those are $5 sunglasses, do you really think i am capable of owning, operating , and pulling off the look of the google glasses? I doubt it, but worth a shot.

This trend got a lady punched, now it is never funny when a women gets punched, but did she expect any less when she put those glasses on? I wouldn't going around flashing a couple thousands of dollars around just to show people.

Wednesday, April 9, 2014

Trending Now


Now, unfortunately its not hard to become a trending topic on the internet. The old expression of "15 minutes of fame" can now be reframed to a couple weeks of internet fame. From a video of a person getting hurt to an inspiring speech anything will trend on the internet.



Other than trending social media providing fame and fortune, it as also destroyed a few career's. Currently a trending topic is trying to kill Steven Colberts career. #CancelColbert has been trending on twitter for weeks. He is said to be racist and needs to be taken off of the air. If a topic becomes followed by a lot of people, actions will have to be taken. Not saying they will cancel his show but it is possible. There has been speculation of this as a ploy for him to take over David Letterman's Late night duties, but this is still just a rumor. 




Trending media is a great tool or a destructing tool. it can play either way, but in order for us to remain in the good we must be careful of what we do or say online, because you may be alone but someone is still watching you. 

Advertising Connecting Reality

  An advertisement has the power to influence or discourage a person from a product. In the modern world, a person cannot turn a corner without being bombarded with some form of advertisement. In recent year's the scare of global warming due to pollution. Tide jumped on  this bandwagon by using a clever campaign. 
 
   Tide is a laundry detergent that "provides lasting white like none other brand". They showed this by putting an advertisement right off of a busy street. It was a white sheet stained with tide in the form of laundry hanging on a clothes line.  

   The idea is that the pollution and dirt of this place would stain the sheet, but where the tide is, it will remain white. This idea was a great thought, but the fact that it worked is amazing.The stained sheet with the imprints of clothes hanging, caught a lot of attention. Along with grabbing attention, comes grabbing awards. This campaign won the Gold in the Outdoor competition in 2008. Not only did this look great for Tide but it also looked good for the Pro supporters to slow pollution.